Finns need their own personal space. Whether it’s a stranger standing on a bus stop or a friend from the school, it’s always polite to keep your distance. If you don’t know each other that well, it’s common to greet by shaking hands or just saying hello. Hugging is acceptable only between family members and close friends and in some cases at 4 am outside a club. Kissing is always a gesture of love or attraction. So when you are greeting a Finn, don’t stand too close, look too deep in the eyes or especially give kisses on the cheeks.
Finns are also extremely punctual people. If a meeting is set to start at 8, it really starts sharply at 8. Finns hate it when people or public transport are running late. If the timetable says the bus comes to the bus stop at 10.02 and it’s already 10.03, Finns are starting to look around if the bus is really going to show up.
Even though it’s typical for Finns to get annoyed or frustrated about many things, it’s also really uncommon to complain about it. If the food is cold at the restaurant, and the waiter comes and asks how the food is, it’s typical to say the food is good even though it isn’t. Finns don’t want to bother anyone or draw attention, they just usually settle for less and complain later to their friends.
Even though Finns are known to be shy and quiet people, there is one thing that makes Finns go crazy, and that’s ice hockey. When Finland won the Ice Hockey World Championship in 2011 people run out to the marketplace yelling and singing. Some were even swimming naked in the fountain no matter the freezing weather and TV cameras. So ice hockey is like a national sport in Finland and success in that gathers around this quiet population together to celebrate.