When one should describe the typical Finn, we often hear following stereotypical things. Finns are shy, they love salmiakki and sauna, and can overcome any obstacles with their strong guts (sisu). Plus, Finns love sauna and getting drunk. Speaking of alcohol, this is troublesome especially during the midsummer eve, as we love swimming too.
So there you have one version of traditional Finnishness. But is this really true? To be honest, in the modern society we don’t rely on stereotypes, at least we shouldn’t. We shouldn’t describe Finnishness by the book, but make our own version of it from own experience. That’s what I’m going to do.
To me Finnishness means loving the nature, and being proud of ourselves/our customs. This might be due the fact that many countries don’t care/know about Finland, but when we are acknowledged internationally, we feel like achieved something relevant (We go to ‘torille’). Thus, we have formed a way to like the things we are good at like ice hockey. This can be seen, for example, in the latest UEFA 2021. Finland hasn’t been very good at football, but they did very well this year. Suddenly all Finnish people were watching and talking about football, even though they weren’t earlier into it. Paradoxically Finns are humble, but we secretly think ourselves better in some aspects. In addition to humility, Finns are quite law-abiding citizens, we respect education and our customs like sauna for example.
As the globalization has tied more countries together and mixed different cultures, Finnishness too has changed. Therefore, we all are not like described above. Not only due the globalization, but due the individuality in the center of today’s society – we want to separate from the mass. Not all Finns love sauna or drink alcohol or have a cottage to go during the summer. Some of us love living in the cities, brag about themselves, and might like things from other cultures closer to our heart. It all comes to our surroundings which make us what we are, and what we want to be like. We are influenced a lot by other countries and global trends, for example by American products, which changes ourselves and therefore Finnishness itself. This is by no means bad thing, it’s just the way it is.
In a summary, traditional Finnishness is about the stereotypes we all know. At its core, we are on a way to become this stereotyped Finn, because we are affected by our surroundings (our parents say that mämmi is good and make us eat it. So there’s potential we start to like it too). However, the globalization and our awareness of individuality has changed us to choose our own path, so Finns along with the Finnishness are constantly changing as they represent our people.